Identity Guard rating history
Subscription ServiceHistorical rating trends and review volume analysis
Current Rating
Total Reviews
4,475
Verified customer feedback
About Identity Guard
Identity Guard is a service provider specializing in identity theft protection, offering monitoring for personal information, credit files, and financial accounts. They provide various plans that include features like dark web monitoring, fraud alerts, and identity theft insurance, supported by US-based fraud agents.
Rating & Reviews Trend
Review Velocity
Daily new reviews. Spikes may indicate viral events or potential manipulation.
📋 Rating Snapshots
| Date | Rating | Reviews | Change |
|---|---|---|---|
| Jan 10, 2026 | 3.6 | 4,475 | |
| Jan 09, 2026 | 3.6 | 4,475 | |
| Jan 08, 2026 | 3.6 | 4,475 | |
| Jan 07, 2026 | 3.6 | 4,475 | |
| Jan 06, 2026 | 3.6 | 4,475 | |
| Jan 05, 2026 | 3.6 | 4,475 | |
| Jan 04, 2026 | 3.6 | 4,475 | |
| Jan 03, 2026 | 3.6 | 4,475 | |
| Jan 02, 2026 | 3.6 | 4,475 | |
| Jan 01, 2026 | 3.6 | 4,475 |
Similar Companies
📊 AI Summary
Identity Guard receives mixed reviews, with an overall rating of 3.5/5. Positive feedback frequently praises the effectiveness of the monitoring service during actual identity attacks and highlights exceptional customer service representatives (like Edward and Khushboo Bhagat) when they are reachable. However, a significant volume of negative reviews centers on severe customer support accessibility issues, frustrating billing practices (especially auto-renewals and price hikes), and confusing account transitions, notably involving a switch to 'Aura' without clear customer notification.
What customers like
- Effective service during identity theft incidents, helping customers take necessary steps to halt fraud.
- Exceptional performance and helpfulness noted from specific customer service representatives (CSRs).
- Long-term customers appreciate the comprehensive monitoring features and feeling secure.
Main concerns
- Extreme difficulty reaching customer service, involving very long hold times, failed callbacks, and unresponsiveness via email.
- Frustrating and opaque billing practices, including significant auto-renewal price increases and difficult cancellation processes.
- Account confusion and service disruption following an unannounced transition or merger with a service named 'Aura'.
💡 About This Data
Daily Updates
Data is refreshed every 24 hours
AI Analysis
Monthly comparisons powered by GPT-5-nano